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Things to pay attention to in on-demand printing
Release time:
2025-05-09
Recently, the "Embracing the Digital Age, Jointly Building the Future of Publishing" summit forum was held in Shenzhen. At the forum, more than 200 representatives from publishing houses, digital equipment printing manufacturers, and printing enterprises in the publishing industry chain discussed the development trend of on-demand printing in China. From discussions a few years ago to the widespread adoption of digital printing in the domestic market in the past two years, although the penetration of digital printing in the publishing field has not been as rapid and immediate as in commercial printing applications, this revolutionary technology has gradually gained attention and acceptance from more and more forward thinking publishing houses.
Recently, the "Embracing the Digital Age, Jointly Building the Future of Publishing" summit forum was held in Shenzhen. At the forum, more than 200 representatives from publishing houses, digital equipment printing manufacturers, and printing enterprises in the publishing industry chain discussed the development trend of on-demand printing in China. From discussions a few years ago to the widespread adoption of digital printing in the domestic market in the past two years, although the penetration of digital printing in the publishing field has not been as rapid and immediate as in commercial printing applications, this revolutionary technology has gradually gained attention and acceptance from more and more forward thinking publishing houses.
For printers and publishers, on-demand printing is no longer a fresh concept. The changes brought by on-demand printing to the publishing industry, such as reducing inventory, minimizing waste, and achieving short board book printing, are well-known to people. However, as people's understanding of on-demand printing technology deepens and this technology is increasingly being applied in the publishing field, publishers are no longer satisfied with conceptual explanations. They urgently need to see the emergence of truly feasible application cases that can answer their doubts.
The "Embracing the Digital Age, Jointly Building the Future of Publishing" summit forum has answered the questions that have troubled publishers. As a result, representatives from publishers, digital printing equipment manufacturers, and printing companies in the publishing industry chain have conducted in-depth discussions on copyright protection, profit issues, and industry chain integration issues that are highly concerned in on-demand publishing.
How to protect copyright?
Cloud technology!
The way of data transmission has changed, how do we know how many copies the printing factory has printed? "" Will copyright be infringed during data transmission? "... How to protect copyright in on-demand printing has always been like the highest hurdle before entering the door, restraining publishers from taking the step of on-demand printing. At this forum, facing the questions about copyright protection raised by representatives of publishing units, HP, which has a background in IT technology, seems to have been prepared long ago.
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